KUKU IP

TO CRAFT DRINKS THAT CARE FOR "U"

Hey U, an innovative tea brand under ZhejiangBoduo Group, was born from a simple idea:To craft drinks that care for "U".
We opened our first store in Southeast Asia in2016. With authentic flavors, consistent quality,and affordable prices, we quickly gainedpopularity and made a name as one of theregion's most loved milk tea brands -Black Jade （Hei Yul）.

Building on this success, we launched Hey U, amodern upgrade with fresh visual identity,international product structure, and locallyadapted operations. Our goal is to bring a"Give U More" experience to tea lovers aroundthe world. Today, Hey U is more than just a drink -It's a vibrant part of urban life for the young generation.

Ice Cream Series. Take a sip to cool you down with the smooth and creamy texture.
Ice Cream Series. Take a sip to cool you down with the smooth and creamy texture.
Milk Tea Series. Classic combination, rich in flavor and toppings.

Expanding Our Global Footprint

Hey U currently have 110 stores in Southeast Asia and will continue to expand our presence across Asia and Africa in the future.

Hey U currently have 110 stores in Southeast Asia and will continue to expand our presence across. Asia and Africa in the future.